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This might seem like obscene fast now, but remember, most people replace their phone only when the battery dies, not when next years model comes out. In other
by janandonly 2y ago
This might seem like obscene fast now, but remember, most people replace their phone only when the battery dies, not when next years model comes out.
In other words, thanks to the “overkill” that Apple is willing to sell now, their user five years down the line will still feel that their old phone is a premium product. And they’ll be happy to buy a replacing iPhone for it when it does die.
- d0mine 2y agoImagine if people could replace their phone battery! (some do)
- throwaway48540 2y agoPeople can and do replace iPhone batteries, but it's usually taken as a sign that you had the phone long enough to morally justify getting an update. The old phone with dead battery is very often sold and the battery gets replaced - Apple sells refurbished phones too.
- paulryanrogers 2y agoIt was more common when they were user serviceable
- throwaway48540 2y agoDo you seriously think many people are not trading in their super expensive phones? I don't know anyone who doesn't...
- acdha 2y agoI think this was more true 5 years ago. Most people I know just replace the battery because it’s 10% of the cost.