I honestly thought Boars Head tasted better and offered more variety than other brands, but then again I never did a blind taste test. It could have all been a

I honestly thought Boars Head tasted better and offered more variety than other brands, but then again I never did a blind taste test. It could have all been affected by their marketing. They do a LOT to separate their products from other deli meat - even down to having separate displays and even cooler units.