> If consumers desire something Consumers are stupid. To most, computers are still Magic Box. Free market dynamics like you, and others, describe only work IF

> If consumers desire something Consumers are stupid. To most, computers are still Magic Box. Free market dynamics like you, and others, describe only work IF the consumers are able to have the knowledge easily, cheaply, and instantly. You'll find in modern society, with complex products and supply chain, this is becoming harder to satisfy. Look at the FDA. Why don't consumers just desire lower calorie products and go towards those, why does the FDA need to force serving size suggestions? Because Comsumers can't spent 10,000 dollar and hundreds of hours burning every single piece of food they buy to deduce the calories.