Techbro sociopath business leaders (and those of us henchpersons who wrote the code) were the ones who really pushed the surveillance capitalism envelope. Now,

Techbro sociopath business leaders (and those of us henchpersons who wrote the code) were the ones who really pushed the surveillance capitalism envelope. Now, Ford -- purveyor of pickup trucks to the salt-of-the-earth rural and working classes -- don't need to roll down the Overton Window, to reach out and grab their share of that money pile.