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>Advertising has been instrumental in killing journalism as we knew it, Advertising for many years was what supported journalism. Now there's a problem that ad

>Advertising has been instrumental in killing journalism as we knew it, Advertising for many years was what supported journalism. Now there's a problem that advertising doesn't care to support journalism because their industry believes there are superior methods.

vasco 2y ago
By that logic businesses that buy advertising have supported nascent technologies as they develop. When newspapers were new and the main way of disseminating information that's what they used and happened to "support" as a byproduct. If you read an old scientific american from 1845 the last page was all ads. That's where eyeballs were. As the internet developed now they support millions of websites as byproducts, many that would never exist otherwise. The ad industry has many bad things but it has for example allowed me to pay for my expenses during university because as a highschool student making small free tool-like websites to learn, and with traffic it ended up allowing me to go to a good university in the country's capital instead of a shitty one in my hometown. And there's probably millions of such stories. This to me is way more democratic than "just" supporting newspapers which by now are just part of huge conglomerates. Even your "local" newspapers and news stations are all just part of a couple of conglomerates. https://localnewsinitiative.northwestern.edu/posts/2022/07/13/barons-state-of-local-news/ https://localnewsinitiative.northwestern.edu/posts/2022/07/1...
robertlagrant 2y ago
Advertising doesn't care to support journalism? Why do you say that?
- bryanrasmussen 2y ago
  because Advertising has money to spend on its goals, and finds its money is better spent elsewhere, thus Journalism has lost its old revenue model and the business of Journalism is much worse off than it was about 20 years ago. Advertising never cared to support Journalism, Advertising cared to achieve its goals and Journalism was the best way to do it at the time.
justinclift 2y ago
Maybe there should be a distinction between online advertising and print advertising? They seem to have very different business models.
dehrmann 2y ago
Yeah, I see this more as a journalism problem than an advertising problem. If people really thought journalism was valuable, they'd happily pay for subscriptions. When people vote with their wallets, quality journalism just isn't a priority, and I don't see why that's Google's fault or problem.

vasco 2y ago

By that logic businesses that buy advertising have supported nascent technologies as they develop. When newspapers were new and the main way of disseminating information that's what they used and happened to "support" as a byproduct. If you read an old scientific american from 1845 the last page was all ads. That's where eyeballs were. As the internet developed now they support millions of websites as byproducts, many that would never exist otherwise. The ad industry has many bad things but it has for example allowed me to pay for my expenses during university because as a highschool student making small free tool-like websites to learn, and with traffic it ended up allowing me to go to a good university in the country's capital instead of a shitty one in my hometown. And there's probably millions of such stories. This to me is way more democratic than "just" supporting newspapers which by now are just part of huge conglomerates. Even your "local" newspapers and news stations are all just part of a couple of conglomerates. https://localnewsinitiative.northwestern.edu/posts/2022/07/13/barons-state-of-local-news/ https://localnewsinitiative.northwestern.edu/posts/2022/07/1...

robertlagrant 2y ago

Advertising doesn't care to support journalism? Why do you say that?

bryanrasmussen 2y ago
because Advertising has money to spend on its goals, and finds its money is better spent elsewhere, thus Journalism has lost its old revenue model and the business of Journalism is much worse off than it was about 20 years ago. Advertising never cared to support Journalism, Advertising cared to achieve its goals and Journalism was the best way to do it at the time.

justinclift 2y ago

Maybe there should be a distinction between online advertising and print advertising? They seem to have very different business models.

dehrmann 2y ago

Yeah, I see this more as a journalism problem than an advertising problem. If people really thought journalism was valuable, they'd happily pay for subscriptions. When people vote with their wallets, quality journalism just isn't a priority, and I don't see why that's Google's fault or problem.