Entrepreneurship is the quintessential American dream: a way to break out of a mold by your abilities and hard work. If you're talking to someone on the fence,

Entrepreneurship is the quintessential American dream: a way to break out of a mold by your abilities and hard work. If you're talking to someone on the fence, the risk / reward equation basically looks like this: Real world problems creating a business vs making your dreams come true. There's a very obvious side of that equation to massage.