But his attempts to woo advertisers appear short-lived. Last month, Musk filed a lawsuit against an influential ad industry body — whose members include Unileve

But his attempts to woo advertisers appear short-lived. Last month, Musk filed a lawsuit against an influential ad industry body — whose members include Unilever, Mars, and CVS — claiming the group conspired to “boycott” X. Is there a legal basis for such an idea? Are companies not allowed to boycott others? Also, not exactly going to endear yourself if advertising on the platform opens up the possibility of future lawsuits because you one day decide to pull out from said platform.