It's because at one point, the subject of objectification was raised; films and TV shows having a usually female cast member appear only for eye candy. But the

It's because at one point, the subject of objectification was raised; films and TV shows having a usually female cast member appear only for eye candy. But the other part is changing or tightening morals, in part due to a conservative morality police PrOtEcTiNg ThE cHiLdReN, in part due to cold, hard cash - that is, making a movie PG means more people will watch it. Note that that's not only a US thing; media is multinational, and some countries are stricter when it comes to morality / decency / sexualization. That said, it's not universal. At the same time, people of many age categories watch porn in public. Some people have no shame about these things. It's confusing times where both inclusion and sexualization / objectification exist in parallel.