This is probably at the center of it: only a portion of users want this, and thus it will be a PITA on iOS. Apple perfected optimizing for the 80/20 split, whe

This is probably at the center of it: only a portion of users want this, and thus it will be a PITA on iOS. Apple perfected optimizing for the 80/20 split, where 80% of users will experience very little friction, and the other 20% can go pound sand. And that was obviously a clever marketing decision up to a point.