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80K euro might sound like a lot until you realise it is around the combined annual salary for two mid-level employees in Western Europe, and for about a team of
by delta_p_delta_x 2y ago
80K euro might sound like a lot until you realise it is around the combined annual salary for two mid-level employees in Western Europe, and for about a team of four to five in Eastern Europe.
To ask a team of designers to do brand and marketing research and design a new logo for a big organisation that will use said logo everywhere is not a 1K euro freelancer job.
To be fair, the new logo is a bit crap, but in the grand scheme of things, 80K is not a lot at all.
- fallingknife 2y agoThe point is that a public university doesn't gain anything from a good logo, so really anything over $0 is too much. And that $80K doesn't take into account the probably much larger expense of updating that logo throughout the university.
- jpfr 2y agoUniversities, cities, regions and countries do have PR departments. Arguably the public image of a university is its most important asset. Because that attracts the best students, researchers and third party funding (public and private).
- jpfr 2y agoYou assume that the salary is what it costs for the company to have an employee. You need to at least double that. There is overhead for the person itself (employer subsidized healthcare, office space, equipment) and there is overhead within the organization. Like a secretary and accounting departments who cannot be billed to a client. And management layers of course… Most likely the 80k are enough to cover one person-year for a consulting agency in Eastern Europe. That said, the new logo is atrocious.
- delta_p_delta_x 2y agoOh without a doubt I was underestimating how much a single employee costs a company (and therefore their clients too). But I believe my point stands regardless—80K is very little money indeed from a group perspective.