I'm working on something and the why now is because the #1 player on the scene is falling apart, and the new players are evolving to become some VC-backed soull

I'm working on something and the why now is because the #1 player on the scene is falling apart, and the new players are evolving to become some VC-backed soulless way to exploit mentally ill people. That's because new science and a certain unicorn is making a particular approach trendy with VCs. So, 3. Market trend as well. GenAI also opens up a lot of market changes. For one, you have players like Google who are closing down some of their existing products to go all in on GenAI. Two, you have certain markets like Instagram being flooded with AI content. That opens up new markets like Cara, who vow to be AI-free. Also 10y ago is fine. Stripe came in after PayPal. Lots of grocery startups after Webvan. Tesla after Better Place. So 4, prices have gone down or infra has gone up (doesn't have to be a whole paradigm)