> I do not know if there is a clean, ethical way to "run the social media" ... or any media. The messenger cannot not shape the message even if he tried. If he

> I do not know if there is a clean, ethical way to "run the social media" ... or any media. The messenger cannot not shape the message even if he tried. If he becomes a mere conduit, someone else will shape the message. People are (trained to be) emotionally-driven and thus their biases can be shaped