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Google sells attention, not data. If this statement is incorrect, please give me a pointer where I can buy user data from Google, and I'll correct my statement
by sowbug 2y ago
Google sells attention, not data.
If this statement is incorrect, please give me a pointer where I can buy user data from Google, and I'll correct my statement.
- shortsunblack 2y agoGoogle gladly will broadcast you OpenRTB data (which includes meter accuracy location data) with shitty enterprise XML APIs if you are in the lists.
- ajross 2y agoDo you have a cite for that? That would be very surprising if so, the intent behind the RTB stuff is that it's anonymized. I really don't think this is correct.
- exe34 2y agojust because they're not selling it now doesn't mean that they won't. there's nothing stopping them. money can make them.
- wcfields 2y agoYou can buy anonymized user data of searches by zip codes. You can get it fairly targeted if you clean room it against other data sets (set top boxes for instance). I used to work for a media agency’s analytics dept and we got feeds from G, F, and others we dumped into a giant DB for modeling and analysis of our clients ad reach effectiveness.
- sowbug 2y agoThanks. That's the closest to an on-point response that I've ever gotten to this question.