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WhatsApp was a very smart buy for $19B considering its ubiquity around the world. There are countries where business basically does not happen unless you are u
by lotsofpulp 2y ago
WhatsApp was a very smart buy for $19B considering its ubiquity around the world. There are countries where business basically does not happen unless you are using WhatsApp.
Also, Meta surely gleans tons of data from WhatsApp that they can use to better sell advertisements, even on other Meta properties.
- Rinzler89 2y agoBut there are no ads in WhatsApp, how do they make money from those using it?
- lotsofpulp 2y agohttps://business.whatsapp.com/resources/resource-library/whatsapp-business-platform-resources/ultimate-guide-to-the-whatsapp-business-platform https://business.whatsapp.com/resources/resource-library/wha... https://scontent-iad3-1.xx.fbcdn.net/v/t39.8562-6/454446299_1500388867536945_5578819804663964843_n.pdf?_nc_cat=108&ccb=1-7&_nc_sid=e280be&_nc_ohc=amULx3AuFcUQ7kNvgECDcQf&_nc_ht=scontent-iad3-1.xx&oh=00_AYAL5yfxkU4VtVAFHR59MBZwAdH6jEc3WOmw7BUPIVfAsg&oe=66D21D7C https://scontent-iad3-1.xx.fbcdn.net/v/t39.8562-6/454446299_... Given Meta’s net income trajectory and the very, very widespread usage of WhatsApp, it should be safe to assume that WhatsApp is a valuable asset. If not explicitly making money, at the least it is not in a competitor’s hands, which itself is surely worth billions of dollars to Meta. https://www.macrotrends.net/stocks/charts/META/meta-platforms/net-income https://www.macrotrends.net/stocks/charts/META/meta-platform...