> Because the small details actually matter in the experience. Since when has a large company actually cared about those details? The last time Microsoft care

> Because the small details actually matter in the experience. Since when has a large company actually cared about those details? The last time Microsoft cared was the late 00s. By 2010, Microsoft's UI decisions were squarely in the "doesn't make any sense" camp. Today, they've almost finished removing the last of those sensible late-90s UI decisions (which were, I will note, thoroughly researched), in favour of… vibes? A/B testing? I'm not really sure. The last time Google cared was around the same time: late 00s, early 2010s. Then they killed Google Specialized Search, flattened their logo, flattened Android 5's UI (the beginning of the end for non-power-users being able to find their way around), and proceeded to flatten everything in sight. Skeuomorphism is a dirty word. I've seen the same trends from Twitter, Facebook… actually, every big tech property except facebook.com, which has somehow managed to keep its 00s-chic multiple-window interface and colour scheme. If not for the News Feed, it might actually be one of the more usable social media sites!