Roughly speaking, my experience tells me the percentage of founders (or aspiring founders) who obsess about such things is <10% and highly correlated with their

Roughly speaking, my experience tells me the percentage of founders (or aspiring founders) who obsess about such things is <10% and highly correlated with their proximity to MBAs. Folks building products to solve problems for people are far more likely to do what they’re told is “normal/best practice”. At the other end of the spectrum 10% who do nothing and expect it to be “fine”. That reads a bit cynical, but it isn’t intended to be — people choose different paths and how and if they work out is hugely varied. Each path has benefits and risks, and appeal and ugliness.