The handling of advertisers should be different. It is not on users or browsers to offer a better way of tracking and data acquisition by third parties. On the

The handling of advertisers should be different. It is not on users or browsers to offer a better way of tracking and data acquisition by third parties. On the contrary, browsers should try to commit ad fraud to poison data collection and legislative efforts should just ban the common tracking mechanisms. That wouldn't even be too hard, even in a "market" that changes quickly.