This is simply not true. Funding agencies, revieweds and universities incentivize the researchers to publish in "high-impact" journals. If researchers weren't

This is simply not true. Funding agencies, revieweds and universities incentivize the researchers to publish in "high-impact" journals. If researchers weren't pushed by institutions to publish more and more and in highly ranked journals things would be much better. The problem is nobody wants to do the move (researchers, institutions, funding agencies), so publishers (Elsevier isn't alone, ACS, Springer, Wiley, they all do that) increase the prices as much as they can because nothing happened when they did. And even now, as was shown by a comment above only a tiny percentage of their clients take action...