Remember :CueCat? [1] The marketers may just be repeating the same mistake. Fortunately it does not require specialized hardware anymore (since most smartphone

Remember :CueCat? [1] The marketers may just be repeating the same mistake. Fortunately it does not require specialized hardware anymore (since most smartphone cameras can read QR codes.) [1]: http://www.joelonsoftware.com/articles/fog0000000037.html http://www.joelonsoftware.com/articles/fog0000000037.html