I can’t help but think they’re doing this in the wrong places. I get that areas dense with consumers might seem like the ideal market to deploy in, but the marg

I can’t help but think they’re doing this in the wrong places. I get that areas dense with consumers might seem like the ideal market to deploy in, but the marginal utility over a van plus the noise issue makes it less attractive. Where I earnestly think this could shine is in rural areas, particularly those where tortured terrain makes the roads a pain in the ass. Parts of Appalachia and the northwest spring to mind in the U.S. Where I live in Portugal, my nearest city is 12km as the crow flies - or 55km by road. I literally cannot get mail delivered where I live, and have to drive 20km (6km as the crow flies) to the village post office to collect it, and I’m not alone in that. Air seems like a no-brainier here, and I’d wager there would be induced demand and few people to bother.