2 ms·
> Apple users are not purchasable in the same way that Google or Meta users are by advertisers. You might have missed the memo but Apple is one of the largest
by brigadier132 2y ago
> Apple users are not purchasable in the same way that Google or Meta users are by advertisers.
You might have missed the memo but Apple is one of the largest advertising companies in the world.
Also, when Google pays Apple $20 billion a year to be the default search engine, what do you think they are paying for?
- tines 2y agoApple's revenue from advertising is tiny compared to its revenue from other sources, while Google's revenue from other sources is tiny compared to its revenue for advertising.