Nothing I personally host gets that much traffic. I'm extremely capable of writing the automation to do things one would pay for with a cloud. I've worked on/bu

Nothing I personally host gets that much traffic. I'm extremely capable of writing the automation to do things one would pay for with a cloud. I've worked on/built three at this point. I stick with dedicated or VPS. Shared hosting ties my hands too much and clouds do everything they can to get you hooked. Generally speaking, the more control you have, the more you may influence capacity/scaling. The cost/performance/reliability triangle applies. Clouds offer no value to me.