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It's not about whether AI signals if the quality is bad or good. It's that for most people they see 'AI' and they have no idea what that actually means. Sell b
by crowcroft 2y ago
It's not about whether AI signals if the quality is bad or good. It's that for most people they see 'AI' and they have no idea what that actually means.
Sell benefits not features.
- classified 2y ago> they see 'AI' and they have no idea what that actually means. To be fair, the providers don't know either. At the moment enough users are crazy enough to buy that as a feature. Let's see how long this will last.
- crowcroft 2y agoPotentially true for earlier adopters, but we do live in a bubble with a lot more awareness for AI than most. My dad would struggle to tell you what the acronym AI would even stand for, but he's a pretty big spender on household technology like TVs, and audio gear.
- bell-cot 2y ago> ...and they have no idea what that actually means. Subconsciously, many of them do "know" - it means that if you're an insecure and kinda clueless trend-chaser, then the 'AI' product is the one to buy.