Clickbait. There's been an established market for domain names for what, 25+ years now? And "friend.com" is pretty generic, if they folded and wanted to sell

Clickbait. There's been an established market for domain names for what, 25+ years now? And "friend.com" is pretty generic, if they folded and wanted to sell it. At current interest rates, I'd call it a $200k/year Marketing expense.