Greenpeace protesting outside of Apple is front page headlines. Greenpeace protesting outside of <random PC manufacturer> is page 5 at best. When you want to

Greenpeace protesting outside of Apple is front page headlines. Greenpeace protesting outside of <random PC manufacturer> is page 5 at best. When you want to make the 6pm news you go after the guys that gives you the most publicity, rather than the guys that are worse offenders.