From the COMPLAINT > This is an antitrust action relating to a group boycott by competing advertisers of one of the most popular social media platforms in the

From the COMPLAINT > This is an antitrust action relating to a group boycott by competing advertisers of one of the most popular social media platforms in the United States. ... >As a condition of GARM membership, GARM’s members agree to adopt, implement, and enforce GARM’s brand safety standards, including by withholding advertising from social media platforms deemed by GARM to be non-compliant with the brand safety standards The gist of the lawsuit is >GARM Members Agree to Follow and Enforce the Brand Safety Standards. It's not that uncommon to have requirements for being a member of some business association. Antitrust against free association when the intent is to have industry standards?