3 ms·

although i'm not a fan of facebook or g+, the idea that games are a key factor to their success is an alien idea to me.

• dspillett 14y ago
  >* the idea that games are a key factor to their success is an alien idea to me* Games are an extra reason for people to visit the site regularly, perhaps many times per day. That increases the users exposure to your advertising and creates more opportunity for them to add some information to your database (people are more likely to post an arbitrary thought if they are already logged in to check on their farm than if they'd have to open a new browser window specifically to do so) which both helps you target your advertising and (if you are lucky enough to have people who care about what you say) may provide more reason for other people to visit regularly.