I don't think it's necessarily "bullying", but if you want to include humor in your product, it should be original or at least funny. Ragging on nickelback was

I don't think it's necessarily "bullying", but if you want to include humor in your product, it should be original or at least funny. Ragging on nickelback was a hack joke then as it is now. Porkbun is a great example of a company doing humor well.