> and thus subsidize the tickets of those who don't care I think that most people care about their seat assignment, either because they want to sit near someon

> and thus subsidize the tickets of those who don't care I think that most people care about their seat assignment, either because they want to sit near someone, or they prefer aisle or window, or they prefer to sit away from the restrooms or towards the front of the aircraft, etc. In my opinion, the real purpose of this is to obscure the all-inclusive price of the ticket.