Seems to be a pretty strong incentive for companies to make sure that, for anything unethical that they actually want to do, the fines will be large enough to s

Seems to be a pretty strong incentive for companies to make sure that, for anything unethical that they actually want to do, the fines will be large enough to satisfy the median voter, but small enough not to impede their business. Empirically, large companies seem to have little problem following this incentive.