this is a really important point that's not clear to me - from the [ap news article](https://apnews.com/article/texas-attorney-general-meta-settlement-3ed4d9c3c

this is a really important point that's not clear to me - from the [ap news article](https://apnews.com/article/texas-attorney-general-meta-settlement-3ed4d9c3c3abc4494a3731eac8643e4e https://apnews.com/article/texas-attorney-general-meta-settl...) linked in the top comment - > At the time, more than a third of Facebook’s daily active users had opted in to have their faces recognized by the social network’s system. Facebook introduced facial recognition more than a decade earlier but gradually made it easier to opt out of the feature as it faced scrutiny from courts and regulators.