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"Real-time bidding technology is already used by Google, Yahoo, AOL and other companies to target ads to consumers as they surf the Web." You should probably l
by ictoan 14y ago
"Real-time bidding technology is already used by Google, Yahoo, AOL and other companies to target ads to consumers as they surf the Web."
You should probably leave the internet in general.
- tatsuke95 14y agoI think everyone here understands that these are all layers of data-mining, and all the big players are doing it. But it's the subtlety. Google (at least Google of old, who knows in the future) sort of offers you help as you're looking for things, just like in the example below about hotels in Istanbul. The average person probably doesn't understand what's going on under the hood there. People don't really know what Google knows about them. Facebook, on the other hand, is openly saying "We have all of this private information on you, and we're going to sell it to the highest bidder." It's the same, but different. One is PR friendly, the other is a PR nightmare. This can't be a long term strategy for Facebook. People don't want to know that their information is being sold. They will tire of this.
- dfxm12 14y agoFrom the users' standpoint, ignoring the problem doesn't make it go away. Telling people how their data is being used is much more preferable to doing nefarious things behind the scenes. This transparency allows users to make their own decisions about what to do with their data.
- alttab 14y agoI key this back to all of the social akwardness of the Facebook CEO. Honestly, that guy is a little weird. Even weirder that a billion people have trusted a socially awkard guy with their full browsing histories and every aspect of their social life. This latest move just proves to me that Zuckerberg really is there to take advantage of you and spy on you. At first with the open graph and the like buttons and all of that people were speculating that Facebook could easily follow and gather internet crumbs and store them for later. And now here is a press release openly saying they are going to be selling this data for profit. There is ZERO tact in this. It will take a while, but I'm starting to get the feeling that Facebook will destroy itself in its never ending quest to justify its hype.
- jaems33 14y ago"I key this back to all of the social akwardness of the Facebook CEO." This truly doesn't really matter. It's not as if extroverted socially amiable people always make the best decisions.
- alttab 14y agoI'd like to believe that socially well adjusted people understand that digging into browsing history outside of Facebook for profit is creepy.