Housing is in short supply and rents are higher than what many can afford. Enter the ad-subsidized rental. You can now afford a one-bedroom shoebox in a gleam

Housing is in short supply and rents are higher than what many can afford. Enter the ad-subsidized rental. You can now afford a one-bedroom shoebox in a gleaming post-modernist glass tower downtown in exchange for being exposed to streaming ads on all your windows 24 hours a day. These condos have a lot of windows. Housing crisis solved, and the market of poors is constantly exapanding so even if margins are slim it can be made up for in volume. Win-win.