The immediate problem isn't the authenticity of the speaker, it is the perceived authenticity of the speaker. Thanks to overuse, speakers who use those particul

The immediate problem isn't the authenticity of the speaker, it is the perceived authenticity of the speaker. Thanks to overuse, speakers who use those particular phrases won't get perceived as authentic. Which means that they won't get to prove whether they are one way or the other. Of course the right marketing statement can at best get your foot in the door. You have to actually deliver to succeed. (Except in enterprise sales. Which are broken exactly because the decision makers aren't the ones who have to use the software, so marketing matters more than quality.)