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Foreign Policy is pearl-clutching because they've seen what actually enforced antitrust law looks like for the first time since Borke and Reagan ratfucked it.
by kmeisthax 2y ago
Foreign Policy is pearl-clutching because they've seen what actually enforced antitrust law looks like for the first time since Borke and Reagan ratfucked it.
The thing is, the tech business is uniquely conducive to generating monopolies, for a handful of reasons. The biggest being we're a copyright industry. Congress made the mistake of putting software under the same legal framework as Mickey Mouse, so the monopoly tech companies have over interoperability is government granted, has little bounds on its power, and lasts forever. And when tech and creative industries got together to enforce those legal rights through software, we got DMCA 1201, an awful law that gives anyone with a valid copyright veto rights over technological progress. The only way you get shit done in the tech industry is to get acquired so that you have enough market power to license and collaborate.
Outside of copyright we have online services firms like Google and Facebook, who operate primarily through surveillance capitalism. In prior media landscapes, if you wanted to sell to New York Times readers, you had to buy inventory in the Times. Today, you ask Google and Facebook to put ads on anyone who went on nytimes.com in the past week, which is just as lucrative for the ad buyer but Google and Facebook can pay the other sites less than what an actual NYT ad would command. Targeted advertising moves money away from a diverse and distributed group of publishers towards a pair of ad networks who know exactly everything about everyone at all times.
Facebook absolutely could be 'paid for' through nontargeted ads, but it makes Facebook a far less valuable business if they can't siphon data off you and sell it to other companies. Hell, Apple already proved this: iOS 14 moved ad tracking to opt-in[0], so nobody opted in, and Facebook had a revenue hit.
Europe is not inhospitable to tech, but it is inhospitable to tech monopolization, which is predominantly how American firms operate. And to be honest, I don't think Europe is wrong to do this. In fact, I want America's government to start doing the same thing. I want a government that acts less like a rubber stamp for a handful of megacorporations and more like the villains in an Ayn Rand novel.
Do you want to see what the alternative is? Simple: the end of democracy. Trump was just a preview. Democracy is not a given, it requires distributed political power, which requires distributed wealth and economic power. If a handful of firms can centralize economic power to themselves, then they become the economy, and they can start pulling the strings politically. We already saw this with oil in the 70s, but basically every American industry works this way. The only vestige of democracy left is that sometimes industries have conflicting economic interests and that sometimes the working class hurls an orange brick through everyone's windows.
[0] Unless you're Apple, who can still track you. Related note: Google is basically being forced to keep third-party cookies in Chrome because they dragged their feet on removing them for far too long.