3 ms·
By my understanding, they didn't have to pay for the exorbitant North American interactive music licenses during their first five year. The EU rates were much m
by radley 2y ago
By my understanding, they didn't have to pay for the exorbitant North American interactive music licenses during their first five year. The EU rates were much more reasonable (plus I think they got grants and govt support?), allowing them to test the market and grow before entering the US.
- paradox460 2y agoThey also let other companies prove the market had worth in North America, even if those companies failed Rdio, LastFM, Rhapsody, and Grooveshark all existed well before Spotify entered North America. Some of them actually predate Spotify