This is a complete and total mess. Worse, when registering with one of these corp tld operators, how much can you trust they'll be around in XX number of years

This is a complete and total mess. Worse, when registering with one of these corp tld operators, how much can you trust they'll be around in XX number of years to keep your domain name alive? Google will win big out of this, not because of the number of tld's they will own, but because the browser's address bar will become useless without a search engine. Good opportunity for next-gen domain name resolvers!