This is a paid ad by Upwork masquerading as an article. It’s based on a study that Upwork sponsored, and it cites a bunch of conclusions that make freelancers

This is a paid ad by Upwork masquerading as an article. It’s based on a study that Upwork sponsored, and it cites a bunch of conclusions that make freelancers seem attractive to big orgs: C-suite executives, bringing in freelance talent into their workforce say freelancers are meeting productivity demands and often exceeding them, outpacing full-time employees. The level of well-being and engagement has improved. And they have doubled the following outcomes for their business: organizational agility (45%), quality of work being produced (40%), innovation (39%), scalability (39%), revenue and bottom line (36%) and efficiency (34%). The findings also show that 80% of leaders who leverage freelance talent say it is essential to their business, and 38% of leaders who don’t already leverage this talent pool intend to start in the coming year. This is a stealth ad meant to engender FOMO in business decision makers: “Your existing employees won’t get results quickly because AI is overloading them - instead, hire a clever freelancer who has figured out how to use AI to their advantage, and reap the rewards!”