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On one hand, yes, exactly. It’s building a brand and the company has money to burn. On the other hand, that brand boost had an estimated value associated with
by petesergeant 2y ago
On one hand, yes, exactly. It’s building a brand and the company has money to burn.
On the other hand, that brand boost had an estimated value associated with it, and it’s wasting money to overpay for it, hence “Company Executive Taking Various Measures To Bring Costs Down Considerably” — only worth running a loss leader if it’s overall profitable.