Bud Light and the generally chilling effect on corporate "progressive messaging" (or however someone would choose to phrase it) their boycott has had would like

Bud Light and the generally chilling effect on corporate "progressive messaging" (or however someone would choose to phrase it) their boycott has had would like a word with you. Boycotts work quite well, but you have to have a sufficient base of customers to participate — and it helps to avoid spurring counter-boycotts: Chick-Fil-A's business increased after some chose to boycott them. It also helps when the company's product is commodity swill that's easy enough to rotate out (Bud Light) vs. a generally positive customer experience (CFA).