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There's profit and there's profit. The margins are there but the units sold are not.
by brianpan 14y ago
There's profit and there's profit. The margins are there but the units sold are not.
- moe 14y agoThat could easily be fixed by bringing the price back down into reality (i.e. 30-50% more expensive than equivalent x86-hardware, but not 300% more expensive). Currently you'd have to be lobotomized to buy a MacPro at this price point. You can buy literally 2-3 "beige boxes" with similar specs for that money. The shiny case and OSX make up for a lot, but there's a limit to what people will bear.
- brianpan 14y agoReally? iPhones alone brought in $22 billion in revenue last quarter. http://www.macworld.com/article/1166533/apple_nearly_doubles_its_profits_in_ipad_driven_quarter.html http://www.macworld.com/article/1166533/apple_nearly_doubles... The entirety of worldwide PC shipments for a quarter is less than 100 million units. So, no, cutting prices is not going to help catch up to iOS revenues. http://www.gartner.com/it/page.jsp?id=1981717 http://www.gartner.com/it/page.jsp?id=1981717
- ams6110 14y agoExactly. Apple may be figuring that if they could divert the resources currently devoted to the Mac Pro line to other products, they would be making a greater return. Or perhaps they have something in the pipe but not ready yet. They've never been a company to tip their hand early.
- fennecfoxen 14y agoApple thrives on hype and unpredictability. Good for going after the impulse buys; lousy for people who bother trying to plan things.