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Can companies not see how their ads are performing by looking at their income statements? An ad campaign costs x dollars. Widget sales increase by y dollars. Co
by sotix 2y ago
Can companies not see how their ads are performing by looking at their income statements? An ad campaign costs x dollars. Widget sales increase by y dollars. Companies were able to run this method for a long time. I think ads have gone way too far. It’s shocking we’ve gotten to the point of this discussion on data collection to fuel ads.
- tyree731 2y agoIn the aggregate, yes, but in the specific, no. Companies nowadays want to see which advertising channels and specific ads, over a given period of time, are performing, so as to decide how to better invest their ad spend