This. I've seen enough of: Step 1 - outrageous move Step 2 - apologize, progressively pull back Step 3 - people spread word they made it better Step 4 - stick

This. I've seen enough of: Step 1 - outrageous move Step 2 - apologize, progressively pull back Step 3 - people spread word they made it better Step 4 - stick to still outrageous but comparatively better "middle" move To really give it any excuse anymore. And so have you. If "Unity" tells you nothing... I'd like that rock, please, I'll need it to survive the incoming 4 years of social media.