What would you call cost cutting then? Clearly we are talking about the same things if we are talking about optimizing for shareholder value. I think its not co

What would you call cost cutting then? Clearly we are talking about the same things if we are talking about optimizing for shareholder value. I think its not controversial to see how consumer value has plummeted on a lot of goods especially in light of the idea of planned obsolescence and having generally more disposable products to sustain a black hole of a business model.