The scare quotes are useful, because the real story is that Firefox is enabling ad measurement by default. It’s an opt-out system being forced on users. They al

The scare quotes are useful, because the real story is that Firefox is enabling ad measurement by default. It’s an opt-out system being forced on users. They also claim it’s “privacy preserving,” but that’s a qualifier that deserves scrutiny, especially in an opt-out system. If it was really privacy preserving, why isn’t it opt-in?