FWIW I’ve heard ad spots on NPR where a brand says “search for “my financial adviser” and click on Some Brand”. Obviously trying to bump up their rankings by in

FWIW I’ve heard ad spots on NPR where a brand says “search for “my financial adviser” and click on Some Brand”. Obviously trying to bump up their rankings by increasing CTR for that term in Google Search. They don’t even need to say “Google it” because they know most people already will.