3 ms·
MOnetization on a social media platform is a tricky beast. It's so easy to screw the whole thing up. Take Tiktok for example. Now you have the Tiktok Shop 1 in
by jmyeet 2y ago
MOnetization on a social media platform is a tricky beast. It's so easy to screw the whole thing up.
Take Tiktok for example. Now you have the Tiktok Shop 1 in 3 posts is just "I'm sorry to all the people who paid $20 for this $1 piece of junk from Alibaba because it's $10 now" posts. I guess its lucrative but it really lowers the value of posts. "Creators eligible for commision" videos aen't as obnoxious but still aren't great.
Paid partnership videos likewise are 99% hollow and disingenuous.
As a user I've been trained to look at the bottom left and if I see any of these ad signifiers, I just immediately scroll up.
The creator fund tends to work better because it doesn't tend to really change someone's content. That's not strictly true. For example, stitches are ineligible for the creator fund so you'll find those in the fund will just screen grab instead.
But you also hear of cases of creators getting almost shadowbanned while in the creator fund and it's resolved by leaving it. We can only speculate why. Perhaps Tktok decided to push other creators on the the fyp who it thought would genreate better ad revenue.
'
But it's so easy to ruin the entire ecosystem with monetization.