Nike is losing market share to Hoka and other brands that make shoes that are actually comfortable for long term wear. Capitalism is doing its job perfectly - i

Nike is losing market share to Hoka and other brands that make shoes that are actually comfortable for long term wear. Capitalism is doing its job perfectly - it doesn’t matter how much of a sociopath is at the helm, if you don’t do what your customers REALLY need, you lose money. Money is a feedback mechanism that makes even people with no empathy develop empathy for the masses. Nike was making pretty but expensive shoes that made you hurt. People switched to comfortable less expensive shoes with less bells. The basketball star marketing can only take you so far.