4 ms·

While I think this was largely expected from everyone following AVP, it will be very interesting to see how Apple attempts to salvage this project. They’ve rea

While I think this was largely expected from everyone following AVP, it will be very interesting to see how Apple attempts to salvage this project. They’ve really backed themselves in to a corner with the pricing of their headset far exceeding what all but the most enamored enthusiasts are willing to stomach. On top of that, the sales are so bad that it is not worth companies of nearly any size to dedicate time to creating apps or content for the platform. Apple is probably going to have to light a gigantic stack of cash on fire to try to course correct this. Or they’ll cut their losses and write it off entirely

helloooooooo 2y ago
It can also be that AVP is an “emergent” product while they work on the parts for something larger. I would imagine a lot of the “harder” parts for AVP line up closely with whatever car Apple is attempting to build.
- dgritsko 2y ago
  Apple recently "pulled the plug" on their car project, apparently. https://www.npr.org/2024/02/27/1234315814/apple-cancels-electric-car https://www.npr.org/2024/02/27/1234315814/apple-cancels-elec...
- voidfunc 2y ago
  They cancelled the car project.
- deleted 2y ago
  [deleted]
- LordKeren 2y ago
  It is widely believed that the car project has been canceled https://www.theverge.com/24085629/apple-car-dead-project-titan-ev-driverless-robotaxi https://www.theverge.com/24085629/apple-car-dead-project-tit... While Apple’s R&D budget can rival some small nations’ GDP, I think it will be exceedingly difficult for Apple to continue to pour resources into these project amid the apparent flop of AVP
walterbell 2y ago
> Apple is probably going to have to light a gigantic stack of cash on fire to try to course correct this. Or they’ll cut their losses and write it off entirely Much cheaper: ship a bug that allows OS jailbreak to run VMs. See what unshackled creators develop. Add official interfaces to support those use cases. Rinse & repeat.
- hu3 2y ago
  > ship a bug that allows OS jailbreak to run VMs Apple lacks that courage
  - JoshTriplett 2y ago
    To do it intentionally, sure, but don't worry, it'll happen whether they intend it or not.
    - hu3 2y ago
      I highly doubt. They don't even allow emulators in iOS. It took EU a decade to make Apple allow third party stores and even then Apple hasn't really complied still. Same for browser engines.
      - walterbell 2y ago
        M2 onwards has silicon support for nested virtualization. iOS 17 uses "Secure eXclaves" to isolate some code, which may be similar to the Android 14 pKVM use of nested virtualiation, https://android-developers.googleblog.com/2023/12/virtual-machines-as-core-android-primitive.html https://android-developers.googleblog.com/2023/12/virtual-ma... With AVF virtual machines become a core construct of the Android operating system, similar to the way Android utilizes Linux processes. Developers have the flexibility to choose the level of isolation for a virtual machine: One-way isolation: Android (the host) can control and inspect the contents of the VM. These are most commonly used for sandboxing and separation.. Two-way isolation (Isolated VM): Android (the host) and the virtual machine (the guest) are completely isolated from each other.. This has 2 main properties: 1. The workload and data inside the VM is inaccessible (confidential) from the host (Android). 2. Even if Android is compromised all the way up to (and including) the host kernel, the isolated VM remains uncompromised.
crooked-v 2y ago
I think it's more likely than not that the entire AVP project is just meant as a way of recouping a little cash from an ongoing dev program. What they really want is Apple Glasses ten or fifteen years down the line that will be a practical phone/iPad alternative, but they know they need to start building the expertise and UX workflows right now or Meta will beat them to that point.
GeekyBear 2y ago
> Apple is probably going to have to light a gigantic stack of cash on fire to try to course correct this. It would certainly cost an absolute fortune to acquire the streamung rights, but live sports is an area where fans have demonstrated that they are willing to spend a fortune on AV equipment and subscription fees.
- 1986 2y ago
  But people like to watch sports together, not alone

helloooooooo 2y ago

It can also be that AVP is an “emergent” product while they work on the parts for something larger. I would imagine a lot of the “harder” parts for AVP line up closely with whatever car Apple is attempting to build.

dgritsko 2y ago
Apple recently "pulled the plug" on their car project, apparently. https://www.npr.org/2024/02/27/1234315814/apple-cancels-electric-car https://www.npr.org/2024/02/27/1234315814/apple-cancels-elec...
voidfunc 2y ago
They cancelled the car project.
deleted 2y ago
[deleted]
LordKeren 2y ago
It is widely believed that the car project has been canceled https://www.theverge.com/24085629/apple-car-dead-project-titan-ev-driverless-robotaxi https://www.theverge.com/24085629/apple-car-dead-project-tit... While Apple’s R&D budget can rival some small nations’ GDP, I think it will be exceedingly difficult for Apple to continue to pour resources into these project amid the apparent flop of AVP

walterbell 2y ago

> Apple is probably going to have to light a gigantic stack of cash on fire to try to course correct this. Or they’ll cut their losses and write it off entirely Much cheaper: ship a bug that allows OS jailbreak to run VMs. See what unshackled creators develop. Add official interfaces to support those use cases. Rinse & repeat.

hu3 2y ago
> ship a bug that allows OS jailbreak to run VMs Apple lacks that courage
- JoshTriplett 2y ago
  To do it intentionally, sure, but don't worry, it'll happen whether they intend it or not.
  - hu3 2y ago
    I highly doubt. They don't even allow emulators in iOS. It took EU a decade to make Apple allow third party stores and even then Apple hasn't really complied still. Same for browser engines.
    - walterbell 2y ago
      M2 onwards has silicon support for nested virtualization. iOS 17 uses "Secure eXclaves" to isolate some code, which may be similar to the Android 14 pKVM use of nested virtualiation, https://android-developers.googleblog.com/2023/12/virtual-machines-as-core-android-primitive.html https://android-developers.googleblog.com/2023/12/virtual-ma... With AVF virtual machines become a core construct of the Android operating system, similar to the way Android utilizes Linux processes. Developers have the flexibility to choose the level of isolation for a virtual machine: One-way isolation: Android (the host) can control and inspect the contents of the VM. These are most commonly used for sandboxing and separation.. Two-way isolation (Isolated VM): Android (the host) and the virtual machine (the guest) are completely isolated from each other.. This has 2 main properties: 1. The workload and data inside the VM is inaccessible (confidential) from the host (Android). 2. Even if Android is compromised all the way up to (and including) the host kernel, the isolated VM remains uncompromised.

crooked-v 2y ago

I think it's more likely than not that the entire AVP project is just meant as a way of recouping a little cash from an ongoing dev program. What they really want is Apple Glasses ten or fifteen years down the line that will be a practical phone/iPad alternative, but they know they need to start building the expertise and UX workflows right now or Meta will beat them to that point.

GeekyBear 2y ago

> Apple is probably going to have to light a gigantic stack of cash on fire to try to course correct this. It would certainly cost an absolute fortune to acquire the streamung rights, but live sports is an area where fans have demonstrated that they are willing to spend a fortune on AV equipment and subscription fees.

1986 2y ago
But people like to watch sports together, not alone