>Working backwards, customer centricity, etc. etc. from their principles and they couldn’t figure out this was going to be a dud? As someone who worked inside

>Working backwards, customer centricity, etc. etc. from their principles and they couldn’t figure out this was going to be a dud? As someone who worked inside Amazon, the LPs and particular "customer obsession" are quite a lot more malleable than they might appear. For example, a PM might pitch "ads by default in Prime Video" as quote-unquote customer obsessed because ads inform customers about products that they could use. Just a hypothetical scenario of course.